Podomani (pronounced "poe-dough-MAH-knee") is a word we literally made up. It was inspired by the Italian phrase "Dopo domani" which means "The day after tomorrow".

Honestly, it also seemed to be one of the only cool ".com" domain names left.

But the name fit, as the day after tomorrow is important to us. We are always looking forward to the latest and greatest in design, technique, technology, software or ideas. But we have one foot firmly planted in the reality of business: If it doesn't get results, or it just impedes them, it's not for us - at least for now.

In this line of work there is a new technique or technology just around the corner. Some are bad, some are good, and a very few of them turn out to be great. We've got our hands in all of them. We sort out the ones that can benefit our clients, and the rest we watch to see if they improve or can be ignored.